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About

Built by people who've lived the problem.

We got tired of clunky HR tools that nobody wanted to use, performance review software that took a training session to operate, and per-seat pricing that punished adoption. So we built the platform we wished existed.

Founder

MX

Mauricio Xavier. Founder & CEO.

I built LVL Up Performance for the manager who has to handle people with no HR department behind them: the owner who does HR between customers, the office manager who is HR without the title, the person promoted from the team last month. Without a record, the hard conversation becomes one person's memory against another's, the best person leaves without anyone noticing, and the review nobody scheduled quietly does not happen.

I wanted one calm place for every 1:1, goal, review and piece of feedback, so the person running the team can see what changed and have the conversation fairly, without a training manual. It does not predict who will quit. It shows you what happened, with the evidence.

Mission

Give managers and owners who handle people with no HR department behind them a single platform for staff records, time off, reviews, goals and feedback that people actually open voluntarily.

Vision

A world where performance management isn't a dreaded quarterly ritual but a continuous conversation that helps people grow.

People first

Every feature exists because a real team asked for it, not because a competitor has it.

Radical simplicity

If it takes a training session to explain, we haven't finished designing it yet.

Honest growth

Bootstrapped. We grow by building something good, not by outspending the competition.

Clear pricing as you grow

Published team capacities and a clear formula as larger teams grow.

Where we are today

What's real

  • OKRs, reviews, feedback, recognition, HR, AI coaching — shipped
  • Bootstrapped and founder-led from day one
  • Data encrypted in transit (TLS) and at rest (AES-256)
  • Data scoped to your workspace at the application layer
  • GDPR data export and deletion tools

In flight

  • Formal compliance certifications (our infrastructure providers already hold SOC 2 Type II)
  • Enterprise SSO / SAML
  • iOS + Android mobile apps
  • More integrations (Teams, additional calendars)
  • Growing the customer base beyond early adopters

The best way to know if LVL Up fits your team is to use it. A 14-day trial is available, no credit card required.